Bosch Campaign Microsite

Category

Website Customization

Client / Agency

Bosch (China) / Y&R Shanghai

Bosch Campaign Microsite

Goal

To create a microsite for Bosch’s consumer campaign in China, with the theme ‘Beautiful Moments Await You’.

Solution

We designed a microsite experience that reflected the concept “24 Hours of Beautiful Moments with Bosch”.

What we did

User Experience
UI Design
Technical Consultant

UI / UX Design

With intuitive UI & UX design, the website delivered effective campaign messaging and a fruitful online experience for the visitors. The brand and product information were planned seamlessly through meaningful interaction and mini games.

Technical Consultant

Besides the creative and design work, we were also engaged as Bosch’s technical consultant to ensure the website development meets the global brand guidelines and design requirements.